Going a step further, Johnson has now entered the online selling space with its own e-commerce website. As a part of the pilot project, the e-commerce portal will be available for Maharashtra market initially. H & R Johnson (India) will soon expand its online operation to other parts of the country as well. We believe that the e-commerce space is not just the fastest growing segment; but also the most challenging in fulfilling its fundamental concept of passing the physical boundaries to deliver a variety of products to the customer's doorstep. Backed by a strong dealer network and a countrywide chain of 'House of Johnson' showrooms the company is expecting to gain a strong foothold in the e-commerce space in its category.